1. Pop videos are built around songs. Often songs do not pose traditional narrative structures.
2. Pop videos use the artist as both narrator and character
3. The singer looks straight into the camera, a form of direct address to involve the viewer at home in their performance.
Our video follows the disjuncture route. This means our video has very little connection between video and lyrics. The video will also follow all three structures above, it will be built around the song, it will utilise the singer as both narrator and character and the singer will look directly into the camera as a form of direct address to the viewer.
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